Picture a person you know who possesses effortlessly good taste. Now imagine getting to look through their eyes to uncover the aesthetic secrets they hold so dear. That would be pretty wild, right? Well, lucky for you, that’s exactly what we did with Wilder, Nashville’s most aesthetically tempting concept store with an anything-but-ordinary selection of pieces from furniture to apparel from the world’s leading contemporary designers.
Founders Ivy and Josh Elrod, a fabulously in-the-know couple who were once A Rockette and A Blue Man (casual) in New York City, relocated to Nashville to open their first Wilder store in 2014. Their two decades in the Big Apple formed their illustrious backgrounds in film, theatre, and art, so it’s no surprise their eye for the visually pleasing took Nashville by one Instagram-worthy storm.
As two of the city’s most coveted tastemakers, I simply had to get a glimpse for what Nashville looks like to them beyond Wilder’s walls. So here we are, on a ride through Josh and Ivy’s favorite sights about town from the prettiest of plates all the way to the city’s most inspiring bathrooms. And yes, we know what you’re thinking and it’s true, your Nashville Instagrams are about to get one hell of an aesthetic upgrade.
WHAT IS THE WILDEST THING YOU’VE SEEN ON A NIGHT OUT IN NASHVILLE?
I saw a coyote run into the bathroom at the Music City Center on a Sunday night last month.
THE BEST DESIGN IN A HOTEL LOBBY?
We really love Hotel Noelle, the architect Nick Dryden and his team brought a 20’s hotel back to life in a major way. It’s Deco for days.
WHAT’S THE PRETTIEST PLATE IN THE CITY?
DESCRIBE YOUR FAVORITE CUP OF COFFEE IN TOWN:
The coffee soda at Steadfast in the summer is a mix of strong cold brew coffee, crisp soda water, simple syrup and an orange peel that is the most refreshing and energizing drink you could ever imagine.
NASHVILLE’S BEST LOCAL STREET ARTIST?
Whoever did those cat murals in that alley off Nolensville Rd.
IF YOU COULD ONLY WEAR WARES FROM ONE NASHVILLE STORE FOREVER, WHICH WOULD IT BE?
Goodwin, for sure.
WHERE’S MOST SERENE SLICE OF NATURE IN NASHVILLE?
THE BEST LOOKING BATHROOM IN THE CITY?
IF NASHVILLE WAS A PERSON, WHAT WOULD THEIR STYLE BE IN THREE WORDS:
Confused about trends.
WHERE DO YOU GO TO FIND DESIGN INSPIRATION?
A PIECE IN YOUR STORE YOU SIMPLY CAN’T STOP LOOKING AT?
The Pi Mirror by Souda is a current favorite.
WHERE TO FIND THE MOST INTERESTING LOOKING PEOPLE IN TOWN?
The Flea Market at The Fairgrounds by a mile.
SHARE YOUR FAVORITE PICTURE YOU’VE EVER TAKEN IN NASHVILLE:
Our family at my daughter’s dance recital at The Library downtown, many reasons why we love Nashville together in one photo.